Helping people shape and spread ideas worth sharing
Strategic and hands-on marketing to organize your story. Get people thinking and talking about you.
Can't afford a marketing team or agency fees?
Focus on good stories, relationships, and consistent experiences with our exclusive marketing methodology. Discover modular work packages specifically designed for startups, scaleups, midsize businesses, artists, and solo entrepreneurs with limited marketing budgets, but limitless ambition to share their stories with the world.
Knowledge + experience
Get your ideas, brands, stories, and marketing plans right with senior-level advice from a background in brands such as Ray-Ban, Danone, NIVEA, Johnson & Johnson, and Intel.
How can marketing support your business?
Uniqueness & relevance
Sell solutions instead of products using stories and formats that resonate with your audience on a deeper level and increase impact = share of mind
Credibility & expertise
Build your reputation with a consistent image and solid presence, using content strategies that increase your relevance in the market
Closing better deals faster
Reduce friction and create opportunities to connect with the right people on a deeper level using targeted content at every point of contact
Engagement & loyalty
Nurture relationships and maintain momentum with people who already know, like, and trust you, driving word-of-mouth by showing appreciation
Underpromise and overdeliver
Consistently delivering positive experiences is the key to planting your brand inside customers' minds and hearts
Brands are like plants, and marketing is the gardener taking care of them.
For brands to grow like plants they need:
the right vase = solid proprietary platforms
healthy seeds = great product
good soil = unique content
good weather conditions = market relevance
protection from threats = competitor monitoring
frequent watering = content flow
patience to watch it grow = relationship
harvesting the fruits = conversion
savoring the fruits = ROI and KPI tracking
Measurable Marketing efforts and clear results
Working directly with CEOs and founders for many years has made one thing very clear: at the end of the day, digital marketing stands on numbers and results.
Why? Simply because executives need to make tough choices about where to invest on a daily basis.
The problem is that most of them don't have the time or patience to build all the elements needed to create a polished, solid, and professional image in the market.
Marketing quick fixes end up costing much more than doing things right from the beginning.